The challenges in scaling an eCommerce businessare no joke. By 2022,global eCommerce salesare set to climb from $4.28trn (in 2020) to $5.4trn - that's more than a 25% and a trillion dollars rise in just two years. It's a thriving,competitive landscape. And while we can't predict the future of eCommerce,we can say with confidence that the boom isn't going anywhere soon.
Following the worst of the COVID-19 pandemic,global industries are ripe for a shake up. The world is waking up to the idea that Amazon's dominance might not be such a good thing - in every region of the world,customers are ready for new,exciting eCommerce businesses to enter the fray. We are experiencing a spending boom and if you've been considering the leap to globalization,now is the perfect time.
This guide looks at the most fundamental areas you need to focus tosuccessfully transition to a global eCommerce business. From tested growth marketing principles to improving your tech foundation,optimizing fraud prevention and managing payments & conversions in any country,we'll show you the way.