Startups and Shareware companies often are at crossroads: do you devote more time to building the product or to selling and marketing it? If you are starting off, chances are the former option - building the product - wins every time, either due to technology-led founders or the lack of time and experience in developing distribution networks.
But is this the right approach?
With global competition growing as the cost of development falls, the ability for startups and shareware companies to sell online in multiple countries around the world becomes a key imperative. More companies die not because they were not superior technologically, but because of poor marketing and distribution.
What you need is to start to grow global revenues and leverage the widest possible distribution across all markets - both emerging (BRIC) and emerging countries.
With Avangate, you can:
Get up and running in minutes with a powerful Control Panel to help you manage your online store quickly and easily, starting right from importing products into the system, setting price configurations to generate buy links that integrate straight to your existing website, with minimal effort. Avangate offers you multiple shopping cart templates and purchase flows as buying scenarios from where you can test and choose the one that performs best for you and your business.
The Avangate easy ecommerce ordering system is designed to insure the highest conversion rates: a simple and intuitive shopping cart, customization of the ordering pages for a seamless transition from your website, A/B testing capabilities, and more.
With Avangate, your customers are offered multiple payment options, currencies and local language control panel and multiple email languages to make the buying process shopper friendly and help you increase the shopping cart conversion rates.
With over 48 supported currencies, 16 international languages, along with 24x7 support (via phone, email and real time web-based shopper support) make it easy for you to sell worldwide.
Leverage Avangate's Affiliate Network with over 33,000 strong affiliates to get the distribution into micro-niche segments that your direct marketing may not be able to reach. With the help of the Avangate Affiliate Platform, you can expand your sales force worldwide by building an affiliate network, easily recruit new affiliates or migrate your existing ones into the Avangate system.