Boost your software sales
Generate More e-Sales with Avangate Tools
Take advantage of our built-in sales and marketing tools !
Irina Stepanovska
CEO BeLight Software 3D
www.belightsoft.com
Suggest your customers the right products at the right time and encourage them to spend more on each visit! How? With cross-selling, the easiest way to increase your average order per visit.
Use the Avangate cross selling tool and bring to your customers' attention complementary products to the ones they initially intended to buy.
Upselling Tools
Enhance your sales with the Up selling tool! You can offer your clients the chance to buy more by suggesting them the right products at the right time and encouraging them to spend more money on each sale.
Bundle Feature
Create hot package deals for your customers with the new Product Bundle feature and let your customers benefit from the joint performance of the combined product! You can boost your sales with the bundle option by grouping two or more products and selling them together as a single product (package deal).
Volume PricingYou can set different discount structures for multiple quantity of the same ordered product.
Backup CD Customization Tool
With this new service vendors can further optimize the burn-on-demand CDs offered to their customers through the Avangate eCommerce platform.
The customization of the layout has been made easy, it takes now just few minutes to personalize the information displayed on the Backup CD sold:
- with the name of buyer;
- name of the purchased products;
- license codes.
Moreover easy-to-use tools for text formatting and choosing specific location of each information are available. The information displayed is automatically generated by the Avangate system upon purchase. This feature is enabled once the Backup CD Service is enabled.
Google Base - Post it on Base. Find it on Google.Google Base is a web portal where selected software products can be posted. Shoppers will find them in their search results on Google Product Search , Google Maps and on the main Google page. Avangate will promote your products in the Google database. All vendors need to do is select in the Avangate Control Panel which products they want Avangate to promote for them.
Avangate Affiliates ProgramThe Avangate Affiliates Program is extremely flexible: it allows software authors and publishers to recruit new affiliates through customized sign-up forms and also to manage their commissions. This is valid for both product-related commissions and affiliate-related commissions. A software vendor can close special agreements with affiliates, containing individually negotiated commission rates. Different discounts can be set for an affiliate or a group of affiliates. See also the Affiliates conversion report.
Public Promotions
One of the best ways to gain great exposure for your products is to launch a promotion. Now it's very easy to get the most of your marketing efforts and also make your affiliates happy by releasing your promotions to the Affiliate network. With a simple click of a button, your active discounts will become available to the Avangate Network, the best way to use affiliate power to grow your products and special offers popularity.
Customized Delivery Emails to BuyersYou can add your own promotional messages to the emails sent to your customers upon software delivery, or you can fully customize these.
Auto apply discount
Automatize the promotions discount by setting special promotions on all sales of particular products that will start in a few months without your intervention! The promotion will be applied automatically during the ordering process without inserting a coupon.
Order recovery through email follow-upIn general, around 10% of online buyers do not finish the online payment due to various credit card problems, including "Insufficient funds" or "Transaction Declined" from the issuing bank. There are also orders where the user has not yet decided to enter the credit card information to finalize the payment.
All these orders can be converted to finished orders by contacting the customer and offer him the change to finish the order in one click. The usual recovery rate for these orders varies from 8% to 15%. Most of these cases can simply be solved by the customer by adding funds to the card bank account (for the Insufficient funds error message) or by contacting the issuing bank for other errors.
AfterSale MessageOnce your end-customers complete an order you can offer them discounts for future orders, a special thank you note, or simply track and measure conversion rates. This is done with the AfterSale message - add a custom text or a special HTML script on the final page of the ordering system, after the payment is approved, in all available languages.
A very important feature of the AfterSale message is the possibility of inserting tracking tools scripts such as the Google Analytics, AdWords, Yahoo! Search Marketing script, in order to have accurate sales reports and observe conversion rates.
Referrer Report
In addition to the AfterSale Message, you have now the possibility to track very important information by enabling the Referrer Tracking on your site. You can find out from which website your customers that generated you sales, came and what keywords they used in the search engine. The feature is available for the following Search Engines: Google , Yahoo , Altavista and Live . )
You can have better perspective about where your buying visitors came from and, moreover, you can improve your targeted marketing campaigns, because now you know for sure: which are the most valuable sources of clients, which websites brings you more customers, and what’s your conversion rate. The report evaluates the most valuable referring sources based on the conversion rate between the number of unique visitors sent and the number of orders, including details about the referrer page.
Gift OptionOffer your clients the possibility to purchase your products as a gift for someone else. Besides the convenience of this type of service, the Gift option attracts new potential customers, increasing your visibility on the web and consequently, increasing your sales.
Moreover, you have the possibility of making this option default, your customers being able to
buy your products directly as a gift by creating your own personalized individual "Buy as a gift"
buttons.
Marketing Opportunities
If you are interested in finding new distribution channels and marketing opportunities for your products, take advantage of the value added services offered through the special partnership agreements established by Avangate with top portals and service providers:
Take also advantage of Avangate's marketing and promotions program, see our Internet Marketing services.
Quick links:- How is an order placed with Avangate? See our Order Demo!
- See the vendor administration inferface Control Panel Preview!
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- Why choose Avangate? See the Benefits list!