Avangate Customer Success Stories

Markzware - Leader in graphics, printing and publishing industries

Leverages the Avangate Integrated Commerce Platform for Increased Efficiency. 20% Increase of Top-line Sales. Easy to Go Global.

Mark Singelyn Sales Manager Web & Markzware

Mark Singelyn Sales Manager Web & Markzware
Markzware
 

 

 

 

"We have been able to streamline our sales with the help of the Avangate commerce solution.We are very pleased with the support and the quality put forth by the Avangate team, ” Mark Singelyn, Sales Manager, Markzware.

 

 

 

About Markzware

Markzware provides desktop search, data conversion and preflight solutions for content and print. More information on www.markzware.com.


Objectives

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Case Study

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  • Focus on superior software development while continuing to reach a global market cost-efficiency;
  • Optimize online sales and commerce operation across channels, cost-efficiently.

Context

Markzware is a Mac focused leader in the graphics, printing and publishing industries, serving thousands of professional creative design agencies, printers and publishers worldwide. It has been with Avangate since 2008.

Challenges

  • Leverage additional sales channels that are easily on-boarded and efficiently managed;
  • Tap into global markets without additional headcount or investment on order localization and support;
  • Introduce new business models.

Snapshot of Results

  • Increase in global sales: Markzware increased the number of countries that they sell into from 25 to more than 100 currently
  • 20% increase of top-line sales, thanks to the Avangate Affiliate Network
  • Access to multiple selling channels: online direct, reseller partners, Affiliates
  • Increase in shopping cart conversion rates

Download the full Markzware case study here.

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