Polish software authors have a new opportunity to sell their programs on worldwide market, over the Internet using Avangate, the eCommerce platform dedicated to increase profits and gain valuable competitive advantages.
On top of the online payments engine, Avangate offers software key delivery and additional services for increasing sales via the Internet and for marketing products on the web. The entire Avangate solution has proved to be effective in Romania, where its functionality under the highest security standards has been proven for more than a year.
The Polish software authors that choose to improve their sales on international market through Avangate will benefit from a powerful technology (including an easy to use merchant control panel for increased efficiency) and an experienced partner with more than 10 years history on online software sales.
Dedicated to increase profits and gain valuable competitive advantages, Avangate also offers Polish software authors international visibility and increased customer loyalty.
Avangate was developed by the GECAD team that had 10 years experience of selling online antivirus solutions under the RAV AntiVirus brand. In 2003, Microsoft bought RAV technology and its eCommerce team developed a new solution to help software authors sell online.
"Avangate is a solution mainly for software authors intending to sell their products online and decrease their costs by outsourcing their online payment system and marketing solution over the Internet. We will actually be customers' online sales and marketing department", says Radu Georgescu, President of GECAD Group.
Avangate intends to invest in 2006 over 100.000 euros in Polish software sales over the Internet and to become the preferred partner for national software developers.

Avangate is the agile eCommerce solutions provider trusted by Software and SaaS companies to grow their business worldwide through any channel, any model.
Specifically designed for software markets, Avangate's scalable and integrated solution includes a full-featured, modular and secure eCommerce platform, a partner order and revenue management system, as well as a constantly expanding worldwide affiliate network.
Avangate's market-proven eCommerce solution enables software companies to rapidly embrace industry shifts, reach customers effectively, and adopt new business models with a view to optimizing profitable revenue across online and offline channels.
More information can be found on www.avangate.com
Media Contact
For media & PR inquiries related to Avangate, please contact:
Delia Ene, Marketing Communications Specialist
Tel: +31 20 890 8080
Email: press@avangate.com
For interview requests or any other media inquiries, please contact:
Delia Ene
Marketing Communications Specialist, Avangate
+31 20 890 8080
press@avangate.com