Case Studies and eCommerce Best Practices

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How Avangate helps software vendors succeed

Avangate Case Study: Genie9

Backup, archiving and security

An effective affiliate program requires day-to-day management and support. The right tools and guidance, all the way through to full outsourced affiliate program management can significantly multiply the returns of any affiliate network. Learn how Genie9 worked with Avangate’s Affiliate experts to dramatically increase sales through the Avangate Affiliate Network.

Muayyad Shehadeh | CEO | Genie9

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AVS4You Case Study

In this case study, Avangate highlights how price localization and cart optimization have helped Online Media Technologies, developer of the popular AVS4YOU multimedia software products, increase sales in Western European countries by 40%.

AVS4You

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Avangate Case Study – Singular Software

For audio and video content producers

Find out how Avangate helped Singular Software scale online sales operations from start-up to established company.

Bruce Sharpe | CEO | Singular Software

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Bruce Sharpe
Channel Manager Case Study BitDefender

BitDefender antivirus security software

Learn how security solutions provider BitDefender improved global visibility over sold licenses, boosted channel management operations and customer satisfaction by using Avangate Channel Manager – partner management solution designed for electronic software distribution.

Eva Burtoiu | Senior Channel Manager | BitDefender

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Eva Burtoiu
HHD Software Case Study

PC ports monitoring solution

Most eCommerce solutions require that the products be added to their application and managed accordingly. But HHD Software website has a built-in shopping cart system, and therefore an eCommerce platform should adapt to this. Avangate has developed a feature to do just that. Live Connect helps HHD Software sell their products using an existing database, without adding them to a new platform.

Vasiliy Vasilyev | Marketing Manager | HHD Software

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Vasiliy Vasilyev
VSO Software Case Study

CD and DVD burning software

VSO Software wanted to find an alternative solution for processing online card orders to back-up the existing solution with the same level of integration in the VSO's backoffice. VSO Software implemented the Avangate eCommerce solution for an initial testing period of 2 months with a load balance in the first month of 10% and 50% in the second month.

Fabrice Meuwissen | Executive manager | VSO Software

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Fabrice Meuwissen
IObit Shopping Cart Optimization Case Study

IObit Security and System Utilities

In the context on the economic crisis, the IObit marketing team had as Q4 2009 objectives to increase online sales and maximize return on marketing actions. Apart from attracting new traffic to the website (which required a separate project), achieving this involved improving customer experience through the online shop, increasing conversion rates and average order value. Targets had to be achieved within a short time frame.

Hugo Dong | CEO | Iobit

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Hugo Dong
Giant Matrix Case Study

System utilities and security software solutions

Giant Matrix started selling products online in 2004 and had been focusing exclusively on this sales channel. Part of a wider sales increase plan, the system utilities vendor was aiming to expand market reach using affiliate marketing as a seamless extension of the existing direct online channel and to employ several fresh marketing actions that deliver increased product exposure and sales results.

Mahmoud Metwally | CEO | Giant Matrix

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RSJoomla! Case Study

Adds-ons for Joomla!, an open source content management system platform for publishing content on the web

Find out how RSJoomla! increased online software sales without increasing marketing spend. Avangate worked closely with RSJoomla! to help the client increase revenue by optimizing the selling process.

Alexandru Lamba | CEO | RSJoomla

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Lavalys Case Study on Reseller Management

EVEREST - integrated management and monitoring solutions for Windows-based systems

Managing online and offline sales and dealing with different time zones can be challenging. Find out how software vendor Lavalys was able to consolidate sales information across distribution channels and respond to resellers’ requests from 24 hours to just minutes, significantly reducing costs and internal resources.

Pascal Marion | VP, Sales & Marketing | Lavalys

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Avangate Case Study – DVD Fab

DVD to DVDR/PSP/iPod copying/burning software

Selling exclusively via the Internet, Fengtao Software requires that their online actions are flexible and effective . Avangate sales and marketing teams are working closely and constantly with Fengtao Software’ marketing department and make sure eCommerce platform capabilities fully support Fengtao Software’ online strategy.

Ellen Zhang | Marketing Manager | DVD Fab

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Inesoft Case Study

Utilities for mobile devices

Inesoft needed a complete solution that would include advanced features like the possibility to follow-up on users abandoning the order and an order tracking module, all in a user-friendly manner, customized for the US and European markets.

Kim Tkhe Sik | CEO | Inesoft

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Oxygen XML Case Study

XML editing tools

In early 2007, Oxygen XML was searching for a way to optimize its business, especially by increasing the online sales volumes. <oXygen/> products were already well-known worldwide and they wanted to monetize that in an accessible and profitable way for both them and their clients. From having a customized solution to building a strong cash flow, the company continuously seeks for techniques to better run the business.

George Bina | Managing Partner | SyncRO Soft - Oxygen XML

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Rising International Case Study

Security

Rising International came to Avangate with the need to have a full-featured and centralized eCommerce solution, with support in selling software online efficiently on all sales channels and increasing the products’ exposure on the Internet. The company found the much needed solution along with comprehensive support from the implementation and sales teams.

Steven JF He | CEO | Rising Antivirus

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Smart Projects Case Study

Isobuster

Smart Projects already had an AdWords campaign handled in house which resulted in high expenses per conversion and an unsatisfying ROI. The main objective was to increase smart-projects.net's ROI (Return on Investment) for the PPC AdWords Service by decreasing costs per clicks and improving sales by driving more traffic and downloads from Google.

Peter Van Hove | CEO | Smart Projects

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Alawar Entertainment Case Study

Casual Games

Alawar is a successful business and sales were already looking good when we, Avangate, approached them with an idea that things could go even better. In order to grow their business, Alawar needed a partner who would understand the casual games segment, who would come up with solutions to make the sales process even more efficient and a solution that would grow the business and not impose limitations on it.

Natalia Prokhorovich | Marketing Manager | Alawar Entertainment

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Bodrag Case Study

Outlook Express Backup Expert, Wipe Expert, Foxmail Backup Expert

www.bodrag.com was a website that had not reached its full potential. The company was offering award-winning products, however the site was getting too little traffic from search engines. Also, visitors to the site were confronted with a somewhat difficult to use web site.

Dragos Diaconescu | CEO | Bodrag

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ConvertMod iVerio

iVerio Software, video converter tools for MAC and PCs

ConvertMod develops the iVerio multimedia tools which simplify the entire process of video conversion from any type of Camcorders for viewing and editing on MACs and PCs. The company also intended to create a buzz around their products but lacked experience in promoting software effectively via the Internet and in attracting targeted visitors on the company website.

Francois Pedeboscq | CEO | iVerio Software

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