Smart Projects Case Study
The client: Smart Projects
Software: IsoBuster
The Challenge
Smart Projects already had an AdWords campaign handled in house which resulted in high expenses per conversion and an unsatisfying ROI. The main objective was to increase smart-projects.net's ROI (Return on Investment) for the PPC AdWords Service by decreasing costs per clicks and improving sales by driving more traffic and downloads from Google.
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When we checked the results later on, we noticed that the cost per conversion had decreased with more than 50% over the last 6 months. Avangate has become an important partner to us and we intend to continue this relationship into the future!
Peter Van Hove
CEO Smart Projects
www.smart-projects.net
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Alawar Enterteinment Case Study
The client: Alawar Enterteinment
Software: Casual Games
The Challenge
Alawar is a successful business and sales were already looking good when we, Avangate, approached them with an idea that things could go
even better. In order to grow their business, Alawar needed a partner who would understand the casual games segment, who would come up with solutions to
make the sales process even more efficient and a solution that would grow the business and not impose limitations on it.
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What we found in Avangate was not only a very reliable eCommerce provider but a
partner who keeps up with and even stimulates our developments. We are in a very
dynamic industry and we need to reinvent ourselves.
Natalia Prokhorovich
Marketing Manager Alawar Enterteinment
www.alawar.com
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HHD Software Case Study
The client: HHD Software
Software: PC ports monitoring solution
The Challenge
Most eCommerce solutions require that the products be added to their application and managed
accordingly. But HHD Software website has a built-in shopping cart system, and therefore an
eCommerce platform should adapt to this. Avangate has developed a feature to do just that. Live
Connect helps HHD Software sell their products using an existing database, without adding them to
a new platform.
Avangate has developed a feature to do just that. Live Connect helps HHD Software sell their
products using an existing database, without adding them to a new platform.
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After setting everything up and running with Avangate shopping cart integration, we have
considerably boosted our sales. It's about 25% up compared to July 2006. The sales value is even more then
we have expected thanks to additional revenue generated by Backup CD service offered by Avangate.
Vasiliy Vasilyev
Marketing Manager HHD Software
www.hhdsoftware.com
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VSO Software Case Study
The client: VSO Software
Software: CD and DVD burning software
The Challenge
VSO Software wanted to find an alternative solution for processing online card orders to back-up the existing solution with the same level of
integration in the VSO's backoffice. Avangate challenge was to highlight upon the added value brought by the solution itself as well as by the team:
flexibility, quick response, reliable order management.
VSO Software implemented the Avangate eCommerce solution for an initial testing period of 2
months with a load balance in the first month of 10% and 50% in the second month.
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Working directly with Avangate team made us value them as real partners not
just as other e-payment providers. They were quick to implement our requests and we truly
believe this is helping our own sales as well as other publishers'.
Fabrice Meuwissen
Executive manager VSO Software
www.vso-software.fr
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Bodrag Case Study
The client: BODRAG
Software: Outlook Express Backup Expert, Wipe Expert, Foxmail Backup Expert
The Challenge
www.bodrag.com was a website that had not reached its full potential.
The company was offering award-winning products, however the site was getting too little traffic from search engines.
Also, visitors to the site were confronted with a somewhat difficult to use web site.
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Our internet software sales massively increased after following Avangate's recommendations, so we are obviously happy with their work.
We will continue to request their assistance as we built new internet marketing strategies and campaigns.
Dragos Diaconescu
CEO Bodrag
www.bodrag.com
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Axigen Case Study
The client: Axigen
Software: Axigen Mail Server
The challenge
Outlining the benefits of the Axigen Linux mail server looked a difficult task, with so many mail servers freely
available. Also, the website and the product were both new launches.
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Working with Avangate made us understand how essential it is to prepare the web site not only to accept credit card
payments, but also to sell well, good product quality alone is not enough.
Oana Bornaz
CEO Axigen
www.axigen.com
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