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Whether it's news you're looking for or an expert's advice on how to accelerate your software, SaaS and Online Services business, you've come to the right place. Find expert guidance in our latest articles, webinars and conversations with key industry leaders.
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SaaS businesses face some of the fiercest competition around. As such, it’s important to win the loyalty of customers and find ways to make your ...
Hi sellers! The first Industry Buzz of 2017 is here, packed with useful advice and trends for the software, payments and eCommerce industries. Trends like big ...
Most companies have some idea of their customer acquisition costs, or CAC. But another key metric for software companies isn’t always tracked as closely: customer ...
Join Shannon MacLeod and Marco Pimentel, two digital marketers that focus on desktop software, as they share best practices and case studies for tracking and ...
Whether you already have an established affiliate program or have just launched one, here are seven simple tips that you can use to recruit affiliates ...
Web analytics tools can help any business gather data, gain new insights from user activity tracking and use these insights to improve their business. Tracking ...
Learn how Kaspersky Lab improved revenue per visitor by 63% and internal efficiency with the Avangate localized marketplaces.
Taking the time to attend industry conferences is very important for so many reasons. Here are a few:
The beginning of the year 2017 brings us a wonderful and recurrent gift: the Affiliate Summit West attendance! We will be in Las Vegas throughout ...
This paper provides a framework for software companies looking to make a successful transition to subscriptions or SaaS.
In any business, "customer success" is that sweet spot where you've converted a lead and turned them into a loyal advocate for your brand. However, ...
While conversion rate optimization is a science, you don’t need to be a scientist to be successful with it. Once you get beyond the intimidation ...
Whether it's news you're looking for or an expert's advice on how to sell software, SaaS or digital goods online, you came to the right place. Find guidance in our latest eBooks, webinars, reports and conversations with industry thought leaders to further increase revenue, maximize the value of every customer, and expand global reach.